Emirates unveils stylish new fitness and travel collections


Dubai: The Emirates Official Store has launched its 2026 EK FIT and EK TRAVEL collections, combining style, comfort and functionality for active lifestyles and winter getaways.
Inspired by autumn, the collections feature navy, burgundy and olive tones. EK FIT offers lightweight, breathable, moisture-wicking activewear for men and women, alongside gym bags, caps and water bottles designed for everyday workouts.
EK TRAVEL features relaxed yet refined loungewear, including matching sets for men and women made from soft modal and cotton blends, as well as versatile unisex T-shirts.
With prices starting at AED 110, the collections are available at emirates.store and selected Emirates Official Stores in Dubai. Emirates Skywards members can earn and redeem Skywards Miles on purchases from the Emirates Official Store.










