Step Footwear targets global buyers through Alibaba.com
The
company signed a memorandum of understanding with Maximo International, Alibaba.com’s
official channel partner in Bangladesh, on November 1 at Step Footwear’s head
office in Uttara, Dhaka.
Shamim
Kabir, managing director of Step Footwear, and Nayem Hossain, founder and chief
executive officer of Maximo International, signed the agreement, according to a
press release.
Through
the partnership, Step Footwear will join Alibaba.com as a verified supplier,
enabling it to present its products, brand and manufacturing capabilities to
importers, wholesalers and potential business partners worldwide.
Kabir
described the move as an important step in taking the company beyond the
domestic market and expressed confidence that the collaboration would support
its international expansion.
The
company also participated in CoCreate 2026, Alibaba.com’s global commerce and
artificial intelligence summit, held in September.
Operating
in Bangladesh for more than a decade, Step Footwear offers footwear for men,
women and children. The brand focuses on design, comfort and contemporary
styles while promoting its “Made in Bangladesh” identity.
Senior
representatives of Baly Group and Maximo International attended the signing
ceremony.
